IN SEARCH OF RASTAFARIAN INC.
An eighteen-year veteran of the international television industry, Patricia has developed an impressive list of clients, partners and co-producers around the world.
As president and owner of Scarlett Media Inc., a television and film distribution consulting company, she has developed ongoing relationships with many international broadcasters and producers, including a longstanding relationship with the South African Broadcasting Corporation (SABC) beginning with SABC support for the documentary series “The Five Minute Project” in 1997, and including pre-buys of the popular children’s series “The Adventures of The AfterMath Crew” from 1999 to the present. She also packages television projects and acts as co-executive producer on select projects. Patricia’s most recent documentary productions are RasTa: A Soul’s Journey (2011) and Rastafari Then and Now: A Message From Jamaica.
Patricia’s early experience in the industry began at TVOntario where she worked primarily in international sales. As a highly successful Sales Executive at TVOntario, Scarlett was responsible for opening up the Latin American market. She initiated and closed TVOntario’s first educational broadcast and educational non-broadcast sales in Brazil. Other sales followed in Argentina and Chile. During that time she developed and nurtured a number of valuable relationships with producers and broadcasters which have culminated in a number of significant professional achievements, including her representation of “Ataranjuat: The Fast Runner”, winner of the Camera D’Or at the 2001 Cannes International Film Festival.
In 1995, Scarlett resigned from TVOntario and launched her own TV and Film Distribution, Compass International. Compass International was created to represent the productions of domestic and international independent producers of children’s, documentary and arts programmes. Compass International represented the following companies: Kuper Productions (Canada), Kalki 2000 (India), East West International (Canada), CF Entertainment (USA), Women’s International (Canada), Bindi Films (Trinidad) and Igloolik Isuma Productions (Canada) – Winners of the 2000 Camera d’Or prize at the Cannes International Film Festival for the first-ever Inuktitut language film – Atanarjuat The Fast Runner. The company was sold in 1999.
With the sale of company, it was time to move on to a new venture, Scarlett Media Inc. which was launched in 2000. Scarlett Media Inc. was contracted to spearhead Seahorse Entertainment’s (formerly East West International) sales, marketing and distribution division. Scarlett brings her unique vision, relationships and talent to the task at hand. She is responsible for initiating and implementing their marketing plan and assist in the re-branding of the company.
Educated in Canada and Jamaica, Scarlett has travelled extensively and speaks French and Spanish.
As a veteran in the TV and Film industry, she has attended all major trade conventions, film festivals and conferences — MIP-TV, Banff Television Festival, Firstview, Cannes International Film Festival, MIPCOM, NATPE, CFTPA Conference, SPAA, etc. with many. She currently resides in Toronto with her husbanda and her son Alexander.